Thursday , February 22 2024

B and Q Recruitment – Technical Campaign Coordinator

Website B&Q

Job Description:

We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as an Technical Campaign Coordinator and you’ll be a big part of this.

Job Responsibilities:

  • Work closely with data analysts to ensure activity is measured and learnings shared with stakeholders
  • Determines the technical scope of campaigns and collaborates with Campaign team and external agency to provide the most effective ways of developing campaigns
  • Manages and carries out campaign QA and email testing process in readiness for launch
  • Create, build and deliver highly targeted modular tactical campaigns and automation programs, including helping to define data selections, dynamic content rules, control groups, HTML build, QA and testing, tagging with appropriate tracking codes and deployment.
  • Use performance learnings from campaigns to identify test and learn opportunities, and run A/B tests to drive continuous improvement
  • Monitor and report on campaign performance whilst in flight, particularly in relation to deliverability. Work closely with data analysts to ensure activity is measured and learnings shared with stakeholders post campaign.
  • Manages other channels (e.g. SMS and push) as they are onboarded
  • Point of contact with third parties e.g. external agencies for delivery of projects for example data integration

Job Requirements:

  • Excellent organisational and problem solving skills
  • Would be beneficial to have experience delivering digital marketing campaigns
  • Good working knowledge of HTML, CSS and SQL
  • Ideally has experience of delivering email via an ESP (ideally Oracle Responsys), including technical construction of email campaigns and integrating HTML into the platform
  • Solid experience of building digital content
  • Excellent attention to detail and process orientated

Job Details:

Company:  B&Q

Vacancy Type:  Full Time

Job Location: Birmingham, England, UK

Application Deadline: N/A

Apply Here

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