Job Description: Social Media ‘Gurus’ or ‘Rockstars’ need not apply. We’re looking for someone who genuinely gets the space and understands the way it works. We want KFC to be embedded in culture naturally and in an authentic and credible way, not by forcing our way into people’s newsfeeds. You’ll be responsible for the day-to-day running of the KFC UK&I Twitter account, building our tone of voice and brand personality to celebrate our fans and their love for KFC. But this shouldn’t be one-way. We’re after someone with strong community management skills, who instinctively knows how to respond to social posts in the most positive way, who can keep the conversation going and keep our followers entertained. Oh, and our competitors can sometimes love a bit of banter, so be ready for that too Job Responsibilities: Providing community management across both organic and paid social activity. Supporting other channels where required including Facebook, Instagram, Snapchat, YouTube and TikTok to foster and grow communities. Supporting key social media campaigns and activations aligned to wider marketing objectives. Managing the content calendar – planning, scheduling, copy-writing and coordinating the various partners that our content comes from. Become an ambassador for raising the profile of social and digital within the wider UK business. Develop and maintain relationships with other departments in the business. Work with the Social Media Manager and the media agency to plan and manage large media spends. Work with our Brand Managers and Agencies to produce content to support campaigns and product launches. Develop and maintain relationships with key individuals and teams at the various agencies that you will need to work with on a daily basis. Work with our in-house creative team to produce content / reactive imagery etc. Managing the KFC UKI Twitter channel on a full-time basis. Responsible for positive and proactive messages. Always being on the lookout for proactive opportunities for us to react to. Most importantly, have fun with our followers. We have masses of devotees who can be our biggest spokespeople! Engage with the Customer Care Team where necessary to help respond to issues in the KFC tone of voice. Building reports to share results back to the business offering insight and learnings. Job Requirements: Positive can-do attitude Proactive and not afraid to ask Good communication skills (especially verbal) Stakeholder Management Team player Job Details: Company: KFC Vacancy Type: Full Time Job Location: Aberdeen, Scotland Application Deadline: N/A Apply Here careers-trivia.net
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