Job Description: The Sr Mgr/Dir Online & Offline Activation Lead will be responsible for maximizing shopper engagement through B&M and online. This individual will be accountable for growth plans on the Skincare category across retailers. Job Responsibilities: Developing & executing national 360 go to market plans in partnership with Brand Marketing and Sales to support core and launches to help gain market share Working with Sales and Brand Marketing to customize online and instore GTM activation plans for key accounts to maximize market share through all levers available from an omni-channel perspective. Includes display/in-store activations, sampling, off-shelf placement, e-retail media, digital placement, owned s& earned scial support for retailer activations. Helping monitor & track sell-through for each account & partner with Dales to proactively adjust plans Responsible for on-time execution and budgets for all planned activities & owner of omni-channel insights on the team Job Requirements: Strong project/team management and communication skills, and the ability to manage multiple workstreams simultaneously . Ability to lead presentations and effectively analyze and translate data into actionable business plans Dynamic, creative leader and self-starter with the ability to foster collaboration across teams and build a vision for the brand. Strong data analysis skills and experience upskilling teams on synthesizing multiple data sources to drive business actions. Proven change agent. Lead team of individuals applying brand strategy across several channels, with a consumer-first approach. Minimum of eight (8) to (10) years of experience working in relevant areas (retail strategy/execution, shopper marketing insights, business development, growth, brand management, etc.) Demonstrated strength in communication with an ability to motivate and influence across the organization cross-functionally. Job Details: Company: L'Oréal Vacancy Type: Full Time Job Location: New York, NY, US Application Deadline: N/A Apply Here careers-trivia.net
Careers Trivia – Latest Jobs 2025